State Fair free essay sample

Here and there the passage, weaving through the group before the item warms up. With four stands and individuals pressed between each, there must be a quicker way. Chris messages, â€Å"‘A’ needs cheesecake.† Beneficial thing I’m at ‘C’ and can take some from that point. At the point when I show up, I see they’re at a quarter ‘nanas. I text Mike, â€Å"‘A’ has quarter ‘nanas.† On my way down Mara solicits, â€Å"Can you bring an instance of cheesecake when you return up?† â€Å"How’re you on ‘nanas?† She checks. â€Å"About half.† â€Å"Then you’re getting some too.† On a bustling day like Saturday, ‘B’ will experience those bananas in a matter of seconds. I take the long outing however the passage, upbeat for the blasts blowing through. At the point when I get to the trailer, I thump on the entryway and Mike jumps out with a can. â€Å"Here’s ‘A’s bananas.† I let him know, â€Å"‘B’ needs a large portion of a tub and needs cheesecake. We will compose a custom paper test on State Fair or on the other hand any comparative point explicitly for you Don't WasteYour Time Recruit WRITER Just 13.90/page † â€Å"Well if Mara requests anything, you better offer it to her.† He begins tallying ‘nanas while I load the cart with cakes and ‘nanas. When he’s completed I let him know, â€Å"I’m off.† I show up at ‘B’ with a line before it. I push ‘C’s new cakes in the back cooler while I’m sitting tight for an opportunity to give Mara or Andy their stock between clients, not needing the item to get delicate. I’ll return ‘C’s cakes on my stroll down. As I convey ‘A’s bananas, I get another content, this time from Allison, â€Å"I need my cake back now.† After a little rest and a brisk beverage I’m off through the group again.

NYC On and Off the Beaten Path Manhattan

NYC On and Off the Beaten Path Manhattan SAT/ACT Prep Online Guides and Tips NYC is one of the greatest visitor goals on the planet which bodes well as it’s additionally perhaps the greatest city on the planet. In this movement direct we’ll center around activities in Manhattan, the most visitor well disposed of the precincts, with a wide scope of choice that will speak to each sort of voyager. There are significant sights that each NYC vacationer has known about and needs to see...but shouldn't something be said about a portion of the less notable activities, eat, and see? In this guide I’ll give a sort of pick your-own experience for activities in Manhattan: I’ll start with the most notable Manhattan attractions-a tourist’s â€Å"greatest hits,† maybe. At that point I’ll proceed onward to some cool activities in NYC that aren’t so stopped up with different vacationers however are famous among local people if you’re searching for more of a genuine New York flavor. Keep going, I’ll hit on what’s truly off in an unexpected direction for NYC: the mystery puts, the cloud, and the odd. This is stuff even most Manhattanites don’t think about. At long last I’ll go over the essential coordinations of an excursion to Manhattan: how to arrive, how to get around, and where to remain. All the stray pieces. Before the finish of this guide you’ll be set up for a stunning excursion regardless of your ideal degree of experience, whether it’s for two days or fourteen days! What To Do In Manhattan: The Main Attractions There are the most notable exhibition halls, milestones, and places of interest in the city. They’re positively worth seeing, particularly on the off chance that you need to figure out the most famous destinations on your first outing to the city. Be that as it may, be set up to shake groups and hold up in long queues. #1: Central Park This rambling park in Manhattan has everything from manicured walkways to rambling forests to water highlights to its own zoo! Striking destinations incorporate the repository (over the 86th St Transverse), the Bethesda wellspring in the recreation center only north of Terrace Drive, and the Literary stroll at the south finish of the Mall. Worth long stretches of investigation, yet don’t get trapped in the recreation center after dim it’s undependable. #2: Metropolitan Museum of Art, 1000 fifth Ave Lodging a great many long periods of workmanship and craftsmanship objects from around the globe in a rambling structure on the east edge of Central Park, the Met genuinely has something for all preferences. See a completely (re)assembled Egyptian sanctuary, Greek and Roman sculpture, delightful Kimono and woodblock prints, and works by Renaissance experts across the board day! Make certain to look at the Costume Institute, on the Museum’s most minimal level. The historical center is pay-what-you will, in spite of the fact that there is a proposed gift. It’s open late on Fridays, until 9 pm. #3: Broadway and Times Square Obviously, NYC is known for its heavenly Broadway creations you can get both trendier creations and long-running works of art like the Lion King and The Phantom of the Opera. On the off chance that you have your heart set on observing the most recent hit show I encourage you to look at Time Out’s tips for discovering cheap(er) Broadway tickets. On the off chance that you can’t make it to a show, strolling through Times Square around evening time is for all intents and purposes its very own creation. Blazing lights, huge amounts of sightseers, gigantic stores and cafés it’s grandiose and conspicuous and consistently pressed, yet it has its own sort of notable wonderfulness. #4: Empire State Building, 350 fifth Ave It appears as though every movement manage has the Empire State Building as basically thing number one for â€Å"Things to Do in Manhattan, NY.† And in light of current circumstances it’s one of the city’s most conspicuous tourist spots, and the perspectives from the perception deck are stunning (expecting the climate coordinates). Know that lines are long and tickets are costly. #5: Grand Central Terminal, 89 E 42nd St This is another really famous New York site, and a certified center point of travel movement. The structure is masterful and exquisite all around; wonder too at the suburbanites who have become used to its grandness and race through the terminal head-down to get their next train. #6: Rockefeller Center, 45 Rockefeller Plaza This enormous complex of structures in Midtown dispatched during the 30s by the uber-rich John D. Rockefeller offers a few attractions of intrigue. Notwithstanding guided visits that feature the Art Deco compositional highlights and stunning figures, you can go up to the perception deck at the Top of the Rock. A potential preferred position over the Empire State Building observatory is that Empire State Building is really obvious from this one. #7: American Museum of Natural History, Central Park West and 79th St On the off chance that you’re into taxidermy, dinosaurs, or gemstones you’ll have a field day at the Museum of Natural History. A wide range of interests, tidbits, and examples concerning the earth and our universe are to be found in this colossal exhibition hall with its celebrated blue whale suspended from the roof in one of the bigger displays. #8: 9/11 Memorial and Museum, 911 Greenwich St This exhibition hall and dedication at the site of the previous World Trade Center involves a commemoration park and a generally underground historical center with the keepsakes and accounts of the people in question. The site has not been without its contentions, yet millions have visited since it opened to the general population in May 2014. #9: Museum of Modern Art, 11 W 53rd St With six stories of craftsmanship from the late 1800s and past, you can see everything at the MoMA from Monet to Magritte to exploratory light and sound establishments. The gallery has perhaps the biggest assortment of present day workmanship on the planet. Confirmation is free on Friday evenings; it's consistently jam-pressed. #10: Schwarzman Library, fifth Ave at 42nd St This is the primary part of the New York Public Library. You may well perceive its notable lion sculptures and milestone status, however did you realize it additionally has brief displays inside? The shows are little however well-curated and regularly show invaluable recorded material from prominent creators and specialists. Moreover, the whole structure itself is beautifula authentic sanctuary of books! It’s additionally nearby Bryant Park, an appealingly finished green space with bunches of sitting space-an incredible spot to appreciate decent climate and human watch in the wake of looking at the Library. Cool Things to Do in NYC: Popular With the Locals Once you’ve depleted (or chose to renounce) a portion of the top NYC attractions, you should go to some non-touristy activities in NYC. These are the destinations New Yorkers float towards when they have available time to investigate the city. Make certain to look at in any event one! [ Photograph by Claire Whitehouse #1: Riverside Park, Upper West Side Everyone’s knew about Central Parknot so much Riverside Park. A flawless concealed pearl on the Upper West Side that adjoins the Hudson waterway, Riverside has miles and miles of lush path and excellent perspectives. From May to November, neighborhood bar and diner Ellington opens up a second area in the recreation center (close to 106th)- a prime spot for getting a charge out of good climate. brownpau/Flickr. #2: Frick Collection, 1 E 70th St This exhibition changed over from the previous home (and assortment) of industrialist Henry Clay Frick is little yet powerful, highlighting an assortment of Old Masters works of art and fine and uncommon housewares, floor coverings, and porcelain products. See it for a brief look into Old New York; Frick amassed the whole assortment himself during his life, and truly lived among the extravagant goods. Teri Tynes/Flickr. #3: The High Line, Chelsea This inventive park is based on an old raised rail line situated in the in vogue Chelsea neighborhood. Want the oddity, remain for the people-viewing and extraordinary perspectives on the Hudson. Erik Forsberg/Flickr #4: Chelsea Market, 75 ninth Ave This food corridor used to be a fixing market for proficient cooks and city eateries. Presently it’s a greater amount of an upscale food court with very nearly forty choices covering a wide assortment of feast and nibble alternatives. You may need to gobble standing up in light of the groups, however the food’s delightful. miss_millions/Flickr #5: The Cloisters, 99 Margaret Corbin Dr A branch of the Met Museum, the Cloisters houses their assortment of medieval craftsmanship in a semi ascetic setting, total with medieval-style gardens. Of exceptional note are the unicorn embroideries. Marc Smith/Flickr #6: The Tenement Museum, 103 Orchard St Perceive how a large portion of New York lived in the times of yesteryear in confined, unsanitary condos in the Tenement Museum, which is devoted to â€Å"America’s urban foreigner history.† The space, a reestablished genuine apartment building total with verifiably exact living spaces, can be seen by guided visit as it were. #7: Atwood, 986 second Ave For a fancier eating experience, attempt the Atwood, a stylish provincial chic café and bar in Midtown East serving upscale bends on bunches of average Americana passage. It’s diminish and climatic around evening time (an ideal date spot) and a sweet early lunch place during the end of the week daytime. Eden, Janine, and Jim/Flickr #8: Joshua Tree, 513 third Ave After dim, this games bar in Murray Hill begins playing old music recordings on its screens and it transforms into a ‘80s and ‘90s move party. Anticipate a boisterous yet well disposed group and loads of chiming in! One of the best time activities in Manhattan when the sun goes down. the Museum at FIT/Flickr #9: Museum at FIT, 227 W 27th St This free gallery associated with the Fashion Institute of Technology offers pivoting, themed displays exhibiting their broad assortment of garments and extras from all periods. Past presentation topics incorporate â€Å"Fairy Tale Fashion,† â€Å"A Queer History of Fashion,† and â€Å"Triangle Factory Fire.† If you didn’t very g

Using Facebook for Business Purposes

Using Facebook for Business Purposes Facebook, the ubiquitous social media network, cannot only be used as a personal social networking tool, but, when carefully used it can help your firm achieve your strategic marketing goals. Though it is only ten years old, Facebook’s meteoric growth and presence in our daily lives make it seem older.Facebook was created by Mark Zuckerburg, Eduardo Saverin, Andrew McCollum, Dustin Moskovitz and Chris Hughes in 2004. It was originally founded as a social networking site for Harvard students, but quickly expanded to include all Internet users with an .edu address (college students, alumni, and employees). Its popularity led the fledgling company to then open the network to everyone. Currently the site has over 1.3 billion users, ten percent of which are estimated to be fake accounts. With such heavy usage worldwide, Facebook is fertile ground not just for personal interaction, but for business activity as well. © Shutterstock.com | Alexey BoldinIn this article, we look at 1)  purpose of Facebook, 2) benefits of Facebook, 3) steps for using Facebook for business, 4) terms specific to Facebook, and 5) building customer engagement on Facebook (Sportscenter).1. PURPOSE OF FACEBOOKWhat started out as a social networking website for college students has quickly turned into one of the most powerful tools a business has for advertising and marketing. Due to the sheer number of people on Facebook, it is possible to market your business without spending a lot of money on developing a website and a related marketing campaign. Advertisement on Facebook is also cheaper than traditional methods.As a firm, you can use Facebook to:Build a lasting connection with your consumersIncrease brand awareness among members of your target market and the public at largeBurnish your reputationInteract with your target market informallyGain insights about your product or brandAdvertise your products or services to you r targetNetwork with other firms in the same or other markets2. BENEFITS OF FACEBOOKFacebook can be a powerful addition to your digital strategy. It can increase the exposure of your firm and overall online presence, effectively reach your target audience, and generate sales leads. Facebook provides firms access to a universe of over 1.3 billion users, which you can segment geo-demographically to ensure that your content reaches the right people. Proper use of Facebook can also foster brand loyalty â€" engaging your customers on Facebook by offering compelling content and being  responsiveness to inquiries and customer service issues can deepen their loyalty to your brand. As an advertising medium, Facebook posts are free and Facebook ads are less costly than print or broadcast ads. Thus, the social network can reduce your advertising expenses, and potentially increase your overall marketing ROI.Facebook is mobile ready, the importance of which is growing in tandem with the worldwi de trend of increasing Internet usage via smartphone. Facebook can also help drive traffic to your website and improve your presence in search engine results. Posts with strong headlines or openings, and links to the remaining content on your webpage, can be an excellent source of new visits to your corporate site or marketing campaign micro site. While it is debatable that Facebook links to your website increases your website’s search engine optimization (SEO), Google’s search engine algorithm, among others, now includes “Social Recognition,” or social presence. So the mere existence of a Facebook can improve your website’s SEO. Further, the mere presence of a Facebook page in search engine results provides another way for people to find your firm.3. STEPS FOR USING FACEBOOK PAGES FOR BUSINESSStrategize About The Target Market And Target GroupAs you can see, Facebook is a platform that can be harnessed to accomplish concrete marketing goals, when properly utilized as a pa rt of a well-planned marketing campaign. During the planning phase, you should be able to answer the following key questions:Who is your target market, and are they on Facebook?These days most people on social media are on Facebook, but certain industries lend themselves better to other social media platforms. Pinterest, Tumblr or Instagram for example might lend themselves more to a firm selling visual creative services, simply because those platforms are specifically for the sharing of rich media content. Further, in certain international markets, other social media networks might dominate (such as QZone in China and South Korea). However, Facebook still has the broadest usage of social media platforms in the U.S.What are you trying to accomplish?Brand awareness? Direct sales? Market research? Just as with any marketing channel, it is critical that you know the answer to this question before you invest any human capital or financial resources on Facebook. Further, understanding wh at your ultimate goal is will better help you determine the appropriate strategies and tactics to get there.How will you measure success?There are a number of metrics that are available to Facebook users that you can analyze to measure the success or failure of your campaign. It is important to set goals using these metrics beforehand. Not only will it help you assess your results, but it will help you make the case to allocate financial resources to your Facebook campaign.What is your content strategy?This is fairly dependent on the answer to the question: what are you trying to accomplish. But it is such a critical component of any Facebook campaign (or indeed any social media campaign), that it deserves as much weight as any of the aforementioned questions.Setup Your Facebook Page For Your Target Group © FacebookOnce you have the answers to these questions, you can begin by setting up a Facebook Page for your firm. While Facebook allows you to set up a number of types of Pages, including Personal Profiles, Fan Pages, Community Pages and Groups, Company Pages lend themselves most readily to business usage. Company Pages allow your firm to advertise, collect insights on Page visitors, create polls, and integrate third-party business apps, among other features. You can create a Facebook Page for your company, and create similar Pages for specific marketing campaigns. Once you’ve set up your Page(s), it’s time to implement your content strategy.How To Create A Facebook Business Page Create Compelling ContentWhen planning to launch a Facebook Company Page, it is best to plan your content in advance. When your Page is live, you may have your hands full either interacting with consumers, or crafting content from company news and/or current events, to consistently plan compelling and original content that engages your target market. Ideally, you should lay out, in broad terms, three-to-six months’ worth of evergreen content, as well as content for a year’s worth of the major holidays.In broad terms, your content should always be: Personal. Your website is the place for your firm’s formal tone. People are not looking for dense, informative content on Facebook. They are seeking connection.Compelling. Your content should grab the viewer with a catchy lead or striking visual, and demand their attention. After all, Facebook is full of content competing with yours for their attention.Original. Avoid, where possible rehashes of existing news or trends, or rewrites of your own content. If your Facebook content is stale, that impression reflects on your firm’s brand.Visual. Research has shown that people engage far more with visual content online than with pure text content. Your visuals should be striking as well, to cut through the clutter of other content.Concise. Dont overload your followers with information. Facebook is not the medium for overly long dense, content and/or technical jargon. Facebook users are looking for the human connection behind your firm. Engage them in a conversational tone, and save prod uct updates and the like for your website.Allow for the possibility of two way interaction. Don’t just push information at people. Ask questions. Solicit feedback. Start a conversation, and continue it. The mere act of doing this shows your consumers that their opinions matter to you.Integrated. You can add Facebook buttons to your website that allow users to share the content on your other digital assets, such as your websites, easily on their own Facebook Page, thus broadening the reach of your content.Frequently updated. There a variety of thoughts on how frequently content should be updated. Some firms achieve optimum engagement through five or more posts a day, others through one every couple of days. There are two keys to understanding how frequently you should be posting: quality of content and data. Compelling, engaging content will always net strong results, and when you start paying attention to the data in Facebook Insights, such as who visits your Page, what types of c ontent they have been responding to, and how they have been responding, you will be able to determine the ideal number of updates per day or week for your firm.Varied. Why just have text, links, photo or video? Take advantage of other tried-and-true marketing initiatives, such as contests, sweepstakes, and giveaways. Facebook allows you to easily create polls which can also encourage user participation.Have a call to action. Not every post needs one. But you want to mobilize users to help you achieve your goals. Even in a PR Facebook campaign, constant interaction and engagement without mobilization of your followers is usually a waste of resources.Adhere to internal guidelines. Your firm should develop formal guidelines for social media content, including style, ideal length, and design specs. There should also be provisions for what content should be legally vetted, and the process for doing so.Ideally, contain a mixture of non-paid and paid content.Share It With The Relevant Audi enceOnce you have populated your Page with initial content, you want to invite your contacts to your Page. You can do this by importing your email contact list into Facebook. Even if your consumers do not accept your invite or interact with your Page based on your initial email invite, they may begin to do so as you begin to regularly post content and/or run Facebook ads.Advertising On Facebook © FacebookShould you post content or run ads? You can do the former without the latter, but you should not run ads without also posting content. If you do, you undercut the purpose of Facebook, because Facebook is not a pure advertising vehicle, nor was it intended to be. Facebook users will not be able to connect with your brand if all they see on your Page is the same ads they see on television. The answer to this question is also somewhat dependent on your campaign goals.Creating AdsTo create ads, you can click “Promote Page” to create ads. Or you can create ads out of posts you’ve already created. When you’ve created a post, and access the Admin panel for your Page, you’ll see an option to “Boost Post”. Selecting this option will allow you to select a target group of users you would like to see the ad. Once you segment the group by gender, interests, location, and age â€" according to your target market for the campaign, you can set the length of time for the ad to run. You can also set an amount of money that you would like to spend. When you click “Boost Post” again, the ad will run for the length of time you have set. Facebook will charge you based on the number of impressions your ad garners, and will automatically stop running your ad when the amount you have budgeted for the ad is expended.Perfecting The Ratio Of Content vs AdsWhat’s the ideal mix of content and ads? Again, this depends on your marketing campaign goals and objectives. One key advantage of social media, Facebook included, is the ability to cross-post content across multiple platforms. Using a third-party social media management tool like Hootsuite also allows you to schedule a single message on all social media platforms at the times when each platform has its highest engagement. Suppose you get the highest number of retweets on Twitter when you post in the early morning hours, but the highest number of shares on Facebook for evening hour posts. You can schedule a single message to go live in the morning on Twitter and in the evening on Facebook, using these third party tools. When budgets and time permit, you want to expand the ads you run on Facebook to your other digital assets as well. This can increase Facebook engagement.4. TERMS SPECIFIC TO FACEBOOKThere are several measures of engagement on Facebook. Of course, which ones you use depends on the goals of your particular campaign. Let’s take a look at the primary measures:  Likes: A person can “Like” the content you’ve shared. This shows up in a counter on your Page, and as an activity on their own Page (other people can see that a visitor to your Page has liked your content, which may impel them to like it as well). This serves as a signaling device to external audiences about the quality of your content, and can also be used as an internal measure of the quality of your content by your marketing department as well.Clicks: If a person is clicking on the links in your content, y ou’ve created content compelling enough for them to take an action. Remember, you want to ensure that what is at the other end of that link is just as compelling, so as to hopefully result in a sale, or other desired consumer action.Shares: You know that your content is compelling, if people are sharing your content with others. They are able to post it on their timeline, or on a Facebook Page or Group that they manage. This is a tacit endorsement of how compelling, informative, useful, or important your content is. When content is “shared” widely with little to no marketing push, the content is set to have gone “viral.” Because there is little to no perceived marketing push behind the content, people usually have a stronger connection with it then other company-created content such as advertisements.Reach: This is the number of impressions your content has on a post-by-post basis. Post reach can be boosted when you turn your post into a Facebook ad, but reach alone should not be the only metric you consider when assessing content.Comments: People commenting on your Facebook content, whether positively or negatively, is a sure sign that your content has made an impression. of course, you want those comments to be positive, but make sure that if you choose to respond to negative content, you do so in a manner that is positive and furthers your strategic initiatives.Brand mentions: These don’t always happen on your site. People can mention your brand on any social platform. You want to take advantage of a media monitoring service to ensure that you know where people are talking about your brand and what they are saying about it.Insights: In the Admin panel of your Facebook Page, the tab called Insights aggregates data for not only each of the first four metrics listed here, on a post by post basis, but also demographic information, viral reach of posts, type of device users are using to access your content, and more. With such a surfeit of informatio n, it is critical that you are clear on your metrics for success.5. BUILDING CUSTOMER ENGAGEMENT ON FACEBOOK: SPORTSCENTEROne firm that makes excellent use of Facebook pages is ESPN to engage viewers of its show SportsCenter. Because its revenue model is primarily advertising dollars, ESPN seeks to ensure that its loyal SportsCenter viewers remain loyal and excited, and new visitors are hooked. ESPN’s SportsCenter page makes excellent use of the Facebook Timeline feature by featuring sports history milestones from professional championships dating decades back. The SportsCenter page also regularly poses questions to followers about new developments in sports, inviting its followers to debate and keeping them engaged.Another way SportsCenter uses Facebook is to hold promotional activities, such as contests. In 2013, SportsCenter asked its Facebook followers to vote on their favorite SportsCenter ad. The finalists were displayed in an hour-long SportsCenter special that counted down the top 50. Fan participation, partially incentivized by Burger King gift cards, was immense. 1.1 million people cast their votes on the Facebook voting app, with visitors to the page staying an average of four minutes. This Facebook contest led to the most engagement the SportsCenter page had enjoyed to date, significant value in impressions and brand mentions, and industry recognition.